Véritable® is the leading startup in urban farming : we provide innovative solutions which enable everyone to easily grow, harvest and enjoy a large range of fresh and healthy products. Flavorful herbs, edible flowers and baby vegetables are fresh and available all year round in your home.
Rediscover real flavours
Growing herbs directly in your kitchen enables you to harvest fresh food all year round. You can enjoy colourful, fragrant, delicious herbs every day that will liven up a simple salad or bring freshness to a fancy dinner party.
Véritable® technology answers your urban needs by providing a compact, reliable, silent, economic and ergonomic product. The autonomous Veritable® indoor garden uses cutting edge LED light technology to ensure plant growth without any natural light needed. We identified the optimal light wavelenght that covers a large volume of plants and optimizes flavor development. The automatic irrigation system will water plants for 3-4 weeks and the visual alarm will indicate when it is time to refill the reservoir. Véritable® Gardens work with Véritable® Lingots® only.
Véritable® Lingots® come from a combination of technologies for easy and efficient use. The refills contain substrate, nutrients and organic or untreated seeds (depending on the species). The PH, humidity, nutrient concentration, roots aeration, seed spacing and depth are controlled and optimized to ensure a plentiful, regular harvest. Véritable® Lingots® are 100% compostable and biodegradable, with no GMOs or pesticide.
It is our responsability as entrepreneurs to develop a safe, responsible company not only for the employees but for the environment and local and national economy as well. Nicolas GEHIN, Véritable® CEO
|Véritable® is committed to its socioeconomic system. Established in the Rhône-Alpes-Auvergne region in France, the company designs, manufactures and assembles 90% of its products within a 200km radius. Research & development activities, product design, marketing and customer service are carried out internally. Industrial manufacturing operations, assembly and logistics are held by reliable french partners. More than 25 partners are involved in the whole project which represents about 300 jobs in France.|
Nowadays, more than 50% of the world's population lives and eats in urban areas. In France, 80% of the population lives in agglomerations. This urbanization is quickly changing lifestyles and is creating new needs.
City and country dwellers alike are looking for fresh, healthy, local products with organic or known origins and reliable producers. However, the current food industry and traditional distribution channels make these needs hard to meet.
Urban farming has many benefits. This new way of growing is healthy (with permaculture, organic or ecological treatments), more ecological and economic (by controlling and reducting water consumption and preventing soil leaching) and have an important social and societal impact. Bringing producers and consumers together has a positive impact on our ecosystem. Interested consumers + involved producers = higher quality products.